As more and more people get smartphones the amount of web content that is view on a mobile phone has increased. The good news is that your current website is viewable on a mobile device. However, the website might look different on a mobile phone or be harder to navigate.
A database is only as good as the search parameters that you put into it. Over the past week I have spent a lot of time cleaning up the Vocus database. I merged a lot of older User Records with their System Record counterparts. By doing this I was able find a few common pitfalls that our members have fallen into over the years.
Dan Santow blogs about grammar and style. I am a regular reader of the blog and find his tips and hints very helpful. And I felt that this week’s, his post is useful for all GMT users.
Email marketing is a great way to get your message out. It’s simple and does not require a lot of computer knowledge. But an email marketing campaign is limited in reach by the number of email addresses on your email address list.
There is tons of information available online and a large portion of that information is free for anyone that wants it. Sometimes the internet seems paradoxical. Experts have this knowledge, which very few people have and they give it away for free instead of trying to make a profit.
Sending an email is very simple. People send them all day long, without much thought or effort. Just because you can easily send emails does not mean that you should send them haphazardly. Emails serve many different purposes. When they are used strategically they can generate a huge response.
There are many different schools of thought when it comes to writing a press release. If you check out the Green Media Toolshed (GMT) training library you will see the following documents:
In the summer edition of SEJounral (Society of Environmental Journalists) they had a two page spread where they recommended inexpensive or free tools that are amazing. One of the tools was a way to turn your Excel graphs into a great chart that you can embed into your website or add into a presentation.
